The Lars Hackl identity is a truly integrated brand, living fluently between print, film, online and in social media spaces. 

 

Much energy was spent designing and developing a beautiful “parallax-scrolling” website. This presents Lars Hackl not only as a modern writer, but also as an innovative self-publisher and marketer.

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Cental to the marketing comms are two branded videos. One introduces the brand and author, the second showcases the feature  book “The Tragic Talents of Jan-Niklas H.”